Zak’s Merry, Merry Christmas….



The Christmas Season is the happiest times of the year for most folks.  Budget-breaking shopping for toys for loved ones is motivated by that happy feeling that comes as the wrapped presents are opened and the “oohs” and “ahhs” of joy are emitted for the $25 gift card to some chain store. One size does fit all.

Beyond the economics, though, are the heart-felt greetings and expressions of human feelings that are passed between lovers, loved ones and, even, mere acquaintances.  Christmas gives the annoyed and the angry a chance to let off a little steam and be human, if only for a few hours.

Zak also wants to give some presents out to those who have made Wildomar’s recent history, well, historic.  So he’ll start by sharing his verbal gifts to those who matter most;

  • Mayor Bob Cashman, whose tenure ends on January 14, 2009, has already received his gifts.  The first  gift Bob received is being the first mayor of Wildomar.  Whatever else happens in Wildomar, he will always be the first mayor.  His second gift will be opened in 2009.  Bob should accept the fact that he had been elevated far beyond his abilities and now has an opportunity to reduce his own ambitious, self-induced expectations and relax in the knowledge that he doesn’t have to be ambitious any longer.  A gift of relaxation, if he’ll accept it.  Please don’t “re-gift” this one, Bob.  Save it for yourself.
  • Mayor Pro Tem Bridgette Moore wrapped and then opened her own gift when she split with Cashman’s supporters/exploiters and decided to enlarge her own political agenda into a wider format.  She is now free to decide, in her own mind, what is best for Wildomar without having to answer to anyone’s expectations but her own.  Freedom from “undue” influence, whatever it’s genesis, is a wonderful gift for an elected official.
  • Mayor-elect Scott Farnam has a box wrapped and placed under Zak’s Christmas tree for 2009.  However, once he opens it, he will find that it is completely empty.  His gift will be to fill the empty box with good things for the citizens of Wildomar over the next twelve months.  His leadership in things that matter slightly, like a brand new logo and motto (how does a community define the “historic” brownness of dead grass on the hills and the poor soil caught between “Dream Extreme” and “Gem of the Valley” as something unique?) and in things that matter much, such as keeping the civic diversity of Wildomar secular and tolerant, will be his to give the city.
  • Councilmember Marsha Swanson’s holiday package is a conflicted “thank you” from Wildomar Magazine, who sees her as “the rock” on the council, steady yet thoughtful while looking to the future.  It is Zak’s belief, since she was the person to put the early vote for Mayor 2009 on the agenda, that she was the driving force to spare the city a contentious brawl over Cashman’s desire to remain as mayor and pre-empted an internet media-driven battle to replace Bob Cashman as mayor with Sheryl Ade.
  • Councilmember Sheryl Ade’s christmas present has already been re-gifted to the citizen’s of Wildomar.  Her years of hard work in educating herself on land development issues as well as her involvement in the issues of fighting the annexation of Wildomar by Murrieta and ultimately gaining cityhood for Wildomar have prepared her well. She knows and understands the people and agendas of the people she worked with. Now, she truly represents the entire community of Wildomar, having no economic ties to the business, real estate or development communities. Zak would have loved to have worked for her election to be Wildomar’s next mayor for 2009 but, as is so typical of Sheryl’s selflessness and humility, she was happy to be the third vote in support of Councilmember Farnam as mayor.
  • Interim-City Manager John Danielson will open his present on Christmas Day to find a “big box of gratitude” from Zak and the staff of Wildomar Magazine for the excellent work, on behalf of the citizens of Wildomar, by John and his staff (InterWest, PMC and others) in taking Wildomar from a barren county island to “historic” city status.  All of the above were good choices on behalf of our little desert burg.

Finally, Zak wants to wish most of the citizens of Wildomar a wonderful and Happy Holiday season.  There are, however, a few for whom Zak hopes their package of “private humiliation” will be pushed back under the tree, just waiting for the day when the wrappings are finally torn off and then the humiliation can be public.

Comments can be made to Zak at  Zak is currently registered at Target for any holiday gifts, if you so desire and have any money left over. Gift cards are so lame.


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